What Wix changed

• Replaced the "T-Shirt Store" template link with a broader "Ecommerce Page" link.
• Added a new navigation list for specific template categories: eCommerce, Portfolio, Business, Landing page, Blog, Real estate, and Weddings.

Wix is expanding its template library to target specific business types like Real Estate and Weddings more directly. This helps them attract users who want a specialized starting point rather than a generic store.

• The text "This is what ready feels like" was changed from standard text to a heading format.

The change is a minor formatting update to a key marketing slogan. By turning this phrase into a heading (H2), the site likely aims to improve visual hierarchy or search engine recognition for this specific brand message.

• Added a period to the main headline: "Wix Harmony is where you create a site that means business."
• Added a period to the social proof sub-headline: "Millions of sites already run on Wix."

The competitor is refining the punctuation and presentation of their core "Wix Harmony" branding and social proof statements, likely to improve professional polish or as part of a minor copy audit.