What Waalaxy changed

• Replaced short, generic testimonials with longer, more detailed reviews from Google and G2.
• Added several new customer quotes focusing on specific outcomes like "signing 4 contracts" and "39% response rates."
• Increased the total number of testimonials displayed in the "Why users love us" section.
• Updated review links to point directly to Google Maps and G2 review pages for better verification.

The competitor is refreshing their social proof with more detailed, recent reviews. They are moving away from generic praise to specific claims about time savings, ROI, and ease of use for non-technical founders.

• Updated customer testimonials to replace the word "prospecting" with "outreach."
• Changed multiple "Start Trial" and "Try" buttons to link directly to the app subdomain (app.waalaxy.com) instead of the main website.
• Fixed a typo in the FAQ section from "anwsers" to "answers."
• Minor text cleanup in the support section, changing "support hero team" to "support team."

The product is moving away from being seen as just a tool to find leads (prospecting) and toward being a tool for starting conversations (outreach). They also updated several buttons to point directly to their app, likely to speed up user sign-ups.

• Replaced the word "leads" with "prospects" in multiple sections, including database scraping and CRM enrichment descriptions.
• Updated "sequences" to "campaigns" in the team features section.
• Clarified that reply rate benchmarks are measured against "industry standards" rather than just "standards."

The change suggests a shift in marketing focus toward active outbound sales (prospecting) rather than passive lead collection. It also clarifies that their data benchmarking is based on industry-wide standards.