Oct 15, 2026
Trilogy Jewellers adds advanced watch filtering
What changed
- Added a detailed filtering system for watches including Brand, Price, Case Size, Material, Year, and Movement.
- Expanded the brand list to include Richard Mille, Jaeger-LeCoultre, Panerai, and TAG Heuer.
- Introduced a "Refer and Earn" rewards program to encourage word-of-mouth marketing.
- Added a shopping cart and customer login functionality.
- Updated the homepage to show live inventory with specific pricing, box/paper status, and "Bruce Wayne" or "Rootbeer" model nicknames.
- Added a newsletter and eBay live updates signup.
Why it matters
The site has moved from a basic landing page to a functional e-commerce catalog. This makes it much easier for customers to find specific luxury watches by brand, price, and size, likely increasing their online sales conversion.