Oct 14, 2026
SoundCloud replaces student discount with Artist Spotlight
What changed
- Removed the top banner promoting 50% off SoundCloud Go+ for students.
- Added a new top banner encouraging users to "Find your scene, or your fanbase" with a link to Artist Spotlight.
- Updated the "Hear what's trending" list with new tracks from artists like HesamTiem, Baldgirl, and HOL!.
- Removed several tracks from the trending list, including songs by Drake and Quavo.
Why it matters
The platform is shifting its primary call-to-action from a price-based student promotion to a community-focused artist discovery tool. This suggests a move away from aggressive subscription discounting toward reinforcing their identity as a creator-first network.