What SEO.AI changed

• Added a Google Tag Manager (noscript) code fragment to the bottom of the page.

The competitor is likely starting new marketing campaigns or wants to track how people use their site more closely. This helps them see what is working so they can grow faster.

• Added a new section about becoming a "trusted source for AI answers."
• Added a specific feature claim about being cited in ChatGPT and other AI assistants.
• Added a "24/7 autopilot" section emphasizing that the AI agent scans and improves content while the user is offline.
• Updated the header text to position the tool as an "AI SEO agent" rather than just a content publisher.

The competitor is moving beyond traditional Google rankings to focus on "AI Search Optimization." They want to help users appear as the primary source in AI-generated answers.

• Added a new "Automatic link exchange" feature to get backlinks from other users.
• Changed the main message to focus on "SEO on autopilot" for busy owners.
• Removed the specific pricing table ($149/$299) from the main page.
• Added a list of common "pain points" like high agency costs and slow growth.
• Removed the detailed list of AI "memory" features and custom instructions.

The product is moving from just creating content to managing off-page SEO. This helps users build website authority without manual outreach.