What Lumos changed

• A new link titled "Your privacy choices" was added to the footer under the Support section.
• The link points to a new data sharing opt-out page.
• Small technical changes occurred in the background code for the checkout and payment buttons.

Lumos added a data sharing opt-out link to their footer. This helps them follow new privacy laws and shows customers they care about how their data is used.

• Removed the "Get 5% Off Your Lumos Order" email signup popup.
• Removed the "You're $50.00 away from free shipping!" progress bar from the cart view.
• Removed the "Your privacy choices" link from the footer navigation.
• Updated PayPal integration settings to support subscriptions.

Lumos has simplified its shopping experience by removing a prominent discount offer and a cart-based shipping incentive. This could signal a shift away from aggressive email capture or a change in their shipping cost strategy.

• The price for the Lumos Nyxel Smart Bike Helmet changed from a sale price of $119.95 back to the original $139.95.
• The price for the Lumos Nyxel Kids Bike Helmet changed from a sale price of $85.95 back to the original $105.95.
• A new "Your privacy choices" link was added to the website footer for data sharing opt-outs.
• A duplicate "free shipping" notification appeared in the cart interface.

Lumos has ended a discount period for their Nyxel and Nyxel Kids smart helmets. Returning to full price suggests they are no longer aggressively clearing stock or running a seasonal promotion for these specific models.