What ProductPlan changed

• Removed the "Retail & Manufacturing" industry section.
• Removed the "Finance & Banking" industry section.
• Removed the "Insurance" industry section.
• Removed the "Government & Non-Profits" industry section.
• Removed the "Professional Services" industry section.
• Added a new image file ("CAPABILITY.svg") to the comparison table.

ProductPlan deleted detailed sections for Retail, Finance, Insurance, Government, and Professional Services. This suggests they are narrowing their focus to SaaS or simplifying their messaging to be more general.

• Replaced the main headline with "Plan like the customer is in the room."
• Added a new sub-headline emphasizing the connection between customer feedback, AI research, and dev updates.
• Removed the "1000+ Customers" and G2 rating text from the top section.
• Added a specific performance metric: "23% faster release cycles."
• Updated the social proof counter from "860K roadmaps built" to "14M roadmap items shipped."

ProductPlan is moving away from generic "roadmap building" toward a value proposition centered on customer evidence and AI-driven research. They are also highlighting specific efficiency gains, like faster release cycles, to appeal to teams focused on speed and output.

• Added a detailed section for Retail & Manufacturing focusing on merchandising and supply chain dependencies.
• Added a Finance & Banking section highlighting regulatory compliance and market-driven speed.
• Added an Insurance section focusing on actuarial approvals and state filings.
• Added a Government & Non-Profit section addressing fixed funding cycles and public accountability.
• Added a Professional Services section for firms turning service IP into software products.
• Removed a broken image file reference in the comparison table.

ProductPlan is moving beyond general SaaS to target traditional and highly regulated industries. By highlighting specific workflows for retail, finance, and government, they are positioning their tool as a solution for complex, non-technical organizational silos.