What Preply changed

• The main headline changed from "Learn with a tutor who turns lessons into real progress" to "Learn faster with your best language tutor."
• Most internal links were updated from preply.com to www.preply.com.
• Live tutor counts for various languages were updated (e.g., Spanish tutors increased from 10,055 to 10,076).

The headline change shifts the focus from "turning lessons into progress" to "learning faster." This suggests the competitor is testing a speed-based value proposition to attract students who want quick results.

• The percentage of learners who value practicing with a real person changed from 97% to 96%.
• The text "2M+ learners" was changed to "Millions of learners."
• Most website links were updated to remove "www." from the URL.
• The number of available teachers for several languages (Spanish, French, German, Chinese, etc.) was updated to reflect current counts.

The company updated a key marketing claim about the importance of human tutors. They also cleaned up their website links, which helps with search engine rankings and site speed.

• Updated the learner satisfaction stat from 96% to 97%.
• Changed the learner count text from "Millions of learners" to "2M+ learners."
• Updated dozens of internal links to include "www." in the URL.
• The number of available tutors for specific languages (like Spanish, French, and German) changed slightly.

The platform is using new data to strengthen its main marketing claim. Small increases in social proof can help convince more people to sign up.