What Plurality Network changed

• Launched "AI Context Flow," a universal memory layer for AI tools.
• Added support for the Model Context Protocol (MCP), enabling integration with IDEs (Cursor), terminals, and desktop agents.
• Introduced "Memory Studio," a central dashboard to organize context into project-specific "spaces."
• Added a new pricing structure: Free ($0), Plus ($99/yr), and Pro ($199/yr).
• Added team features including shared memory spaces with granular permissions.
• Integrated a one-click prompt optimizer and a sidebar that supports 30+ different AI models.

The product has shifted from a high-level infrastructure pitch to a concrete tool that solves "AI memory loss." By adding Model Context Protocol (MCP) support, they now allow users to carry their data into coding tools like Cursor and Claude Code, not just web browsers.

• Removed the main landing page content about "AI Context Flow" and "Open Context Layer."

• Replaced the entire homepage with a detailed FAQ focused on "Smart Profiles."

• Added specific details about using Zero-Knowledge Proofs (ZKPs) and Ethereum Attestation Service (EAS).

• Introduced a modular profile system that lets users create different identities for work, social, or anonymous use.

• Positioned "AI Context Flow" as a secondary feature powered by Smart Profiles rather than the main product.

• Launched "AI Context Flow," a tool to sync AI preferences and knowledge across platforms.

• Added an MCP (Model Context Protocol) server to connect memory to IDEs like Cursor and Claude Code.

• Introduced "Memory Studio," a central dashboard to organize context into separate project spaces.

• Added a new pricing structure with Free, Plus ($99/yr), and Pro ($199/yr) tiers.

• Added social proof including a 4.99/5 Chrome Web Store rating and a 4,000+ user count.

• Introduced a "Prompt Optimization" feature that uses stored memory to improve AI queries.

The company is shifting its primary messaging from a general "AI memory layer" to a specific "Smart Profile" identity product. This suggests they are prioritizing user-owned identity and Web3 integration over just being a browser extension for AI tools.

The product has shifted from a high-level infrastructure pitch to a concrete tool for power users. By adding an MCP server and a browser extension, they now allow users to sync their "AI memory" across different tools like ChatGPT, Claude, and coding editors like Cursor.

• Added a dedicated MCP (Model Context Protocol) server that works with tools like Cursor and Claude Code.
• Introduced "Memory Studio," a central command center for organizing context into project-specific spaces.
• Added team collaboration features, including viewer/editor access via shared links.
• Updated the value proposition from "Open Context Layer" to "AI Context Flow."
• Published new pricing tiers (Free, Plus, Pro) and social proof (4.99/5 rating on Chrome Web Store).
• Added a "Prompt Optimization" feature to enhance basic queries using stored memory.

The product has moved from a browser-only extension to a system-wide infrastructure. By supporting the Model Context Protocol (MCP), they now allow AI agents in coding tools, terminals, and desktop apps to access the same user data, significantly increasing their utility for developers and power users.