What Plausible changed

• Added the text "30-day free trial · No credit card required" directly below the primary "Start free trial" and "View live demo" buttons in the top section of the homepage.

Adding "No credit card required" right under the main button helps lower the barrier for new users. It reduces the fear of hidden charges and can help more people start a trial.

• The footer link text for "Google Search Console" was shortened to "Search Console."
• The destination URL remains the same.

Plausible is simplifying how they refer to Google integrations. This minor copy change suggests they want to make their dashboard and resources feel less tied to Google branding, even when connecting to their tools.

• Added a direct link to Google Search Console in the "Explore" section of the footer.

Plausible is making it easier for users to see SEO data alongside their privacy-friendly metrics. This helps them compete more directly with Google Analytics by offering a more complete view of search traffic.