What myo changed

• Added a new HubSpot tracking cookie (hs-cta-interactions) to record how users interact with buttons and calls-to-action.
• Updated Google privacy descriptions to explicitly state that IP addresses may be used for ad personalization and success measurement.
• Increased the total count of "Statistic" cookies from 4 to 5.
• Decreased the total count of "Marketing" cookies from 24 to 23.
• Updated the "last updated" date of the cookie declaration to August 2026.

The company has updated its cookie policy and tracking mechanisms. This suggests they are refining how they measure user behavior and marketing success, likely to improve their sales funnel and lead generation.

• Added a new Google conversion tracking pixel (ccm/conversion/11543840497/).
• Added a new YouTube tracking database (ServiceWorkerLogsDatabase#SWHealthLog) to monitor video performance.
• Updated the total count of marketing-related cookies from 23 to 24.
• Updated the "last updated" date of the cookie declaration.

The competitor is refining how they track user actions and video engagement. This suggests they are optimizing their marketing funnel to better identify which content leads to demo requests.

• The number of daily active customers was updated from "more than 350" to "more than 600."
• A direct "myo App Login" link was added to the main navigation menu.
• An Instagram social media link was added to the bottom of the page.

The company is showing fast growth by nearly doubling its reported user base. This builds stronger social proof for potential customers in the care sector.