What Method changed

• Added a "Modern Product Digital Maturity Assessment" tool to evaluate client strategy, discovery, culture, and delivery.
• Expanded the AI service section to include "Physical AI" and "AI-Native Software Development (SDLC)."
• Updated the homepage with a massive library of over 80 "Insights" articles focused on AI, industrial innovation, and digital transformation.
• Reorganized service descriptions to focus on measurable business value and specific sub-capabilities like "Data Monetization" and "Responsible Design."
• Added a global scale section highlighting 68 locations, 30,000 creators, and 600+ active clients.

Method is shifting from a general service provider to a lead-generation model using a diagnostic tool. This allows them to identify client weaknesses in strategy and delivery before a project even begins, positioning them as a high-level strategic partner rather than just an implementation agency.

• Updated the primary brand mission to "AI-first, end-to-end digital consultancy."
• Added a dedicated "AI Strategy & Design" service section featuring AI-native software development and physical AI.
• Expanded the "Insights" section with a massive library of AI-focused articles covering topics like agentic AI, MLOps, and data readiness.
• Introduced specific service sub-categories for Digital Strategy, Experience Design, and Technology Engineering.
• Added global scale metrics including 68 locations, 22 countries, and 30,000 "creators."

Method is repositioning itself from a general digital product agency to an AI-specialized consultancy. This shift suggests they are targeting larger enterprise budgets focused on AI transformation and navigating market disruption.

• Added new featured work sections for Jenius Bank and Ben & Jerry’s.
• Added a new "Experts" section featuring specific team members like Dr. Gareth Jones and Carol Rego.
• Expanded the "Insights" section at the bottom of the page.

Method is showcasing high-profile client projects and specific team experts to prove they can handle large-scale digital transformations.