What Mention changed

• Added an interactive Wistia video player titled "Take a 4-minute tour of our product."
• Added a navigation menu within the video section to jump to specific features like "Analyze a negative mention" and "Manage your Social Media."
• Updated the main hero headline from "Smarter decisions" to "Smarter business decisions."
• Implemented a comprehensive new cookie consent and privacy management system.
• Added a keyboard shortcut hint ("Press O for more options").

The addition of a detailed 4-minute video tour and interactive navigation elements suggests a focus on improving self-service onboarding and helping potential customers understand the product's value faster.

• Updated the main headline from "Smarter business decisions" to "Smarter decisions."

• Expanded the "Market Research" description to include regulatory changes and consumer behavior.

• Added detailed descriptions for "Crisis Management," "PR Management," and "Social Media Management" use cases.

• Added a new "What our customers say" section featuring six detailed testimonials from companies like Spendesk and K*LINE.

• Removed a Wistia video player and its associated navigation menu from the middle of the page.

• Added a comprehensive footer with links to free AI tools (generators for LinkedIn, Instagram, and TikTok).

• Updated multiple navigation links (Features, Use Cases, Resources) from mention.com to www.mention.com.

• Changed the main logo link and footer links to include the www prefix.

• A small text fragment in the "Market Research" section was accidentally cut off, changing "regulatory changes" to "regulator".

The site now provides more detailed explanations for specific use cases like Crisis Management and PR. They also added a full section of customer testimonials to build trust and prove value through social proof.

The company is moving its links from a root domain to a "www" subdomain. This is a technical SEO and site structure update that ensures all traffic is directed to a consistent version of their website.

• Added "consumer behavior" to the description of their Market Research features.
• Updated several internal links to remove "www" from the URL structure.
• Added the text label "Mention" to a previously empty logo link in the navigation.
• A small text error appeared in the Educational Resources section where a dash was replaced by broken characters.

The company is refining how they describe their market research capabilities and cleaning up their website links. This shows they are paying attention to how they explain their value to potential customers.