What Manychat changed

• Added a new "for Brands" category under the Solutions menu.
• Added a "Follow to DM" use case to help users message new followers automatically.
• Updated the main headline from "Make the most out of every conversation" to "Social smarter, not harder."
• Changed the "Get Started" links to point specifically to Facebook authentication.
• Added a new "Problems" section in the footer with links for issues like "Viral but broke" and "Drowning in comments."
• Removed a large section of customer testimonials and platform-specific feature cards from the middle of the homepage.

Manychat is expanding its focus beyond small creators to serve larger brands. They are also adding new ways to start conversations, like messaging people as soon as they follow an account.

• Added "for Brands" as a new business type in the navigation and footer.
• Added "Follow to DM" as a new specific use case for automation.
• Updated the main headline from "Make the most out of every conversation" to "Social smarter, not harder."
• Changed all "Get Started" links to point specifically to Facebook authentication.
• Added a new "Problems" section in the footer targeting pain points like "Viral but broke" and "Drowning in comments."
• Removed the "Grow Your Followers" and "Send Links in DM" links from the main navigation.
• Updated the copyright year to 2026.

Manychat is moving upmarket to serve larger brands and adding new automation triggers to capture leads from new followers immediately.

• Added a new "Problems" section to the footer with links for specific issues like "Can't keep up" and "Renting your audience."
• Added "for Brands" as a new business type in the main navigation and footer.
• Updated the main headline from "Make the most out of every conversation" to "Social smarter, not harder."
• Changed the "After Manychat" benefit headline from "Get back to what you love" to "Less grind and more pay."
• Added a new "Follow to DM" use case to the solutions menu.
• Updated all "Get Started" links to point specifically to Facebook authentication.
• Added video demo links for key features in the product section.

Manychat is shifting its marketing to focus on specific user pain points like "Viral but broke" and is expanding its reach to larger enterprise clients with a new "for Brands" category.