What Malevo changed

• The "Fletes" (Freight) service status changed to "Próximamente" (Coming Soon).
• Total active users increased from 1,700 to 2,000.
• Mapped equipment count increased from 1,800 to 1,900.
• Removed the dedicated "Malevo Fletes" web platform description and login section.
• Removed the "Tu cuenta" section detailing Google account data usage and privacy.
• Added a new media feature from Cadena 3 regarding connected farm technology.
• Removed mentions of the Aapresid 2026 Congress event.

Malevo has reached a new milestone of 2,000 users but has signaled a delay in their logistics offering. They are shifting focus toward media presence and core marketplace growth while removing detailed technical documentation about their web platform.

• Added a new press mention from the media outlet "Tiempo es oro" describing the app's history and efficiency.
• Removed a brief mention of a news note from "La Opinión" regarding the Aapresid Congress and BCR Agtech Forum.
• Updated the layout of several headlines to include line breaks for better mobile readability.

The company is building social proof by highlighting new media features. This helps them gain trust with farmers and contractors who might be skeptical of new digital tools in the agricultural sector.

• Added a new featured interview from Next Tv Rafaela emphasizing speed in hiring.
• Added a new quote from the CEO regarding how producers lose 10% of yield due to lack of machinery.
• Reorganized the news section to prioritize recent media appearances over older event summaries.
• Removed a specific mention of the "Café ganadero" interview and the "Aire Agro" article from the main news feed.

Malevo is shifting its messaging to focus on speed and efficiency. By highlighting TV interviews and specific loss statistics (like the 10% yield loss), they are building authority and using fear of missed opportunities to drive sign-ups.