What Klein Tools changed

• Added Bluetooth® Two-Way Radios and Handheld Two-Way Radios to the "New Products" section.
• Updated the homepage hero carousel to feature the Adjustable Rolling Miter Saw Stand with MODbox compatibility.
• Added a new promotional slide for the "ILR" event (Booth 607) featuring hands-on demos for linemen.
• Removed the 4-in-1 Digital Circuit Breaker Finder from the main hero carousel.
• Reorganized the "Most Popular" menu to include the Utility Tool Truck Set.

The brand is expanding into jobsite communication technology. They are also pushing their MODbox storage system compatibility and promoting a physical presence at an upcoming industry event.

• Added Compact Safety Goggles (Shaded Gray Lens) to the "New Products" and "Most Popular" navigation sections.
• Removed the Smooth Face Hickory Handle Hammer from the featured new product lists.
• Removed the "Performance Starts with Protection" hero banner from the homepage carousel.
• Updated the "Most Popular" list to include new KNECT™ socket sets.

The brand is shifting its "New Products" focus away from traditional hand tools like hammers toward personal protective equipment (PPE). This suggests a push to capture more spend in the safety gear market.

• Added a new Mechanical Marking Tool Set to the "New Products" section.
• Introduced several new items including a Welding Helmet Neck Guard, Utility Tool Truck Set, and Power Utility Insulated Tool Set.
• Removed winter-themed products like the Flame-Resistant Beanie, Neck Gaiter, and Heated Hand Warmer Pouch from the featured list.
• Updated the homepage hero banner to feature "Hands-free Illumination" (headlamps) as the primary focus.
• Standardized website links by adding "www." to various internal URLs in the navigation and footer.

The company is shifting its focus from winter seasonal gear to new specialized trade tools. This update highlights a push into marking tools, welding accessories, and utility-specific kits, suggesting a focus on expanding their footprint in professional jobsite categories.