What Kiavi changed

• The starting interest rate for DSCR Rental Loans was increased from 6.125% to 6.25%.
• A minor text correction was made in the privacy footer, changing "advert" to "adverti" in the targeted advertising section.

Kiavi has raised its entry-level interest rate for rental property loans. This suggests a shift in their pricing strategy or a response to broader market conditions, potentially making their financing less competitive for price-sensitive investors.

• The starting interest rate for DSCR Rental Loans increased from 5.875% to 6.125%.
• The promotional "Fall Rate Drop" headline was replaced with a "NEW" product label.
• A small text correction was made in the privacy footer to fully display the phrase "targeted advert" instead of "targ".

Kiavi has increased its starting interest rate for rental property loans, moving away from its previous "Fall Rate Drop" promotion. This signals a shift in their pricing strategy for real estate investors.

• The top announcement banner was updated to promote "Fall Rate Drop DSCR Rental Loans Starting at 5.875%*."
• The previous banner announcing that Kiavi is now part of Figure was removed.
• Minor text updates were made to the privacy disclosure regarding the sharing of personal information for targeted advertising.

Kiavi is shifting its primary marketing focus from its recent acquisition news to a specific, aggressive interest rate offer. This suggests a move to capture market share in the rental loan space during the fall season.