Oct 12, 2026
Innovagency rebrands Data & Intelligence role
What changed
- The job title for João Almeida was updated in three different places on the homepage.
- The title changed from "Head of Data & Intelligence" to "Head of Martech & Data Solutions."
Why it matters
The agency is shifting its focus from general data services to "Martech" (marketing technology). This suggests they are aligning their data expertise more closely with sales and marketing automation tools like Salesforce and HubSpot to prove direct business value.