Oct 13, 2026
Freshworks rebrands Freddy AI to Freshworks AI
What changed
- The product name "Freddy AI" was removed from the footer navigation.
- The product name "Freshworks AI" was added to the footer navigation.
- The link destination for the AI product was updated to a new "ai-capability" page on the platform.
Why it matters
The company is moving away from a specific character-based AI brand (Freddy) to a more unified corporate AI identity. This suggests they want to position AI as a core part of their entire platform rather than a standalone feature or mascot.