What Evisio changed

• Added four separate links for a "7-day free trial" throughout the page.
• Removed a large section detailing project management tools, team collaboration, and deadline tracking.
• Removed sections describing intelligent alerts for ranking changes and backlink monitoring.
• Removed descriptions of expert support services, including 24/7 chat and training webinars.
• Updated the product description to specifically mention the "SEO audit report."
• Changed several section headers from H2 to H3 formatting.

Evisio is shifting its focus toward immediate user acquisition by adding multiple trial sign-up links. However, they removed several detailed feature descriptions related to team collaboration, alerts, and expert support, which might signal a simplified product focus or a move away from enterprise-level management tools.

• Added a new section for team collaboration tools including task assignments and deadlines.
• Introduced intelligent alerts for ranking changes, backlinks, and competitor moves.
• Added a focus on brand credibility features like local SEO and voice search optimization.
• Launched an expert support tier featuring live chat, video tutorials, and regular webinars.

The product is moving from a simple solo audit tool to a full project management platform. This helps them keep customers longer by becoming the place where teams actually do their daily work.

• Removed the top navigation menu and login links.
• Removed specific monthly and annual pricing amounts for all plans.
• Removed detailed lists of plan limits like page counts and user seats.
• Removed descriptions of expert support, alerts, and visibility features.
• Removed the footer section containing company contact info and legal links.

The website now shows fewer details about specific plan costs and technical features. This might mean they are moving toward a more simplified sales process or changing how they talk about their value.