What E-Katalog changed

• The entire homepage content, including product categories and price lists, has been removed.
• A new security verification screen has been added to the main domain.
• The site now uses a service to detect and block malicious bots.
• All navigation links for gadgets, appliances, and auto parts are gone from the landing page.

The website is now blocking automated access. This suggests the competitor is trying to stop data scraping or is facing a security threat. You can no longer see their product listings or prices without passing a check.

• Added the Apple iPhone 17 Pro Max (256GB) to the "Popular Models" section.
• Replaced several articles with new guides on Intel Z890 motherboards, ARM-based Windows laptops, and optical gaming keyboards.
• Updated the "Popular Models" list by removing Nexen tires and adding Michelin Alpin 7 winter tires.
• Small price adjustments occurred across multiple products like the Philips vacuum and Kleber tires.
• Added a new article about choosing vacuum cleaners for people with allergies.

E-Katalog is shifting its homepage focus toward high-end tech and seasonal guides. By adding the iPhone 17 Pro Max and new hardware guides, they are targeting early adopters and premium shoppers.

• E-Katalog replaced general lifestyle articles (robot vacuums, student gadgets) with guides on UPS, voltage regulators, and power protection.
• Added a new guide for Garmin smartwatches and MacBook Neo alternatives.
• Updated prices for popular items like Sigma lenses and OnePlus phones, showing small increases.
• Swapped the "Bicycles" quick-link for "Exercise Machines" in the home category.
• Added new product listings for Apple AirPods Pro 3 and LG washing machines.

The site is prioritizing content about power stability and backup systems. This suggests a seasonal or regional spike in demand for energy-related hardware like UPS and stabilizers.