What Demium changed

• Removed the "Announcement" banner regarding the new brand.
• Removed the link to the LinkedIn post explaining the rebranding.
• Removed the automatic 8-second page redirect.
• Removed the "Apply Now" button from the top of the page.
• Changed the "Your first investor" heading from a main title to a sub-heading.

The company has finished its transition to a new brand identity. They are no longer using a temporary announcement banner or redirecting users to external social media posts about their name change.

• Added a rebranding announcement banner.
• Included a link to a LinkedIn post explaining the new brand.
• Added "Apply Now" call-to-action buttons at the top of the page.
• Implemented an automatic redirect to a new URL (triggering in 8 seconds).
• Updated text to emphasize that the team and mission remain the same despite the name change.

The company is moving to a new brand name and visual identity. This often signals a change in market positioning or a new phase of growth for the investment group.

• Removed the "New brand" announcement and LinkedIn redirect link.
• Added a headline offering investment starting from €100,000.
• Positioned the brand as "Your first investor" for new founders.
• Added a section to showcase successful startup examples.

The company has moved from a rebranding announcement to a direct call for founders. They are now lead-generating by highlighting a specific starting investment amount.