What Dealcloud changed

• The optimizelySession cookie was moved from the Performance section to the Analytics section.
• The optimizelyDomainTestCookie was moved from the Performance section to the Analytics section.
• These cookies are used to split users into test groups and measure results across the site.

DealCloud moved its A/B testing cookies from the "Performance" category to the "Analytics" category. This suggests they are refining how they track user behavior and manage data privacy compliance for their testing tools.

• Removed "Intapp Assist" and its related sub-links (Teams integration, document summaries, and specific tool versions) from the main AI & Data Platform menu.
• Added a new "Explore Celeste" section with four specific resources.
• Added new links for Celeste use cases, technical overviews ("How Celeste works"), and a "Firm AI blueprint" white paper.
• Updated the primary AI product positioning to "Celeste: AI that knows your firm."

The company is shifting its focus from general AI assistants to a more structured "Firm AI" platform. This suggests they are trying to move beyond simple chat tools to a more integrated data strategy for professional services.

• Added several new advertising cookies from partners like TikTok, LiveRamp, and Magnite.
• Added Wistia video analytics tracking to measure how people watch their videos.
• Updated the cookie consent list to include specific WordPress and hosting technical cookies.
• Reorganized the cookie categories to better label how they track users.
• Added new navigation links for Intapp Collaboration and Intapp Workspaces.

The website added many new tracking tools for advertising and video analytics. This suggests they are starting new marketing campaigns or trying to track their sales leads more closely across different websites.