What Convex changed

• Added three distinct pricing tiers: Free & Starter, Professional ($25/dev/month), and Business & Enterprise ($2,500 monthly minimum).

• Introduced a detailed feature comparison table covering core features, advanced features, and support levels.

• Published a granular resource pricing table for compute, storage, I/O, and networking.

• Added specific developer seat limits for each plan (e.g., 1-6 for Free, 1-20 for Professional).

• Removed the prominent "AI Agent" setup instructions and technical code snippets from the main page layout.

• Replaced the "All gas no breakages" headline with "Choose Your Plan."

• Added a new "About Us" section with a formal mission statement focused on changing how software is built.

• Added detailed professional biographies for 26 team members, including leadership and engineering staff.

• Highlighted specific technical pedigree, such as experience with exabyte-scale storage and global databases.

• Removed technical setup instructions and "Trusted by" logos from the primary view in favor of the team-centric narrative.

• Introduced new leadership roles including Head of AI Ergonomics and Head of Ops.

• The featured demo project changed from "Build a multiplayer YouTube app" to "Build a multiplayer poker game."

• The GitHub star count updated from 21,464 to 21,470.

Convex is moving from a simple developer tool to a structured enterprise-ready platform. By adding clear tiers and detailed resource limits, they are targeting professional startups and large teams that need predictable costs and compliance features like HIPAA and SOC 2.

The company is shifting from a purely technical landing page to a brand-building approach. By highlighting a team with deep experience from Dropbox, Google, and Stripe, they are positioning themselves as a high-trust, enterprise-grade platform rather than just a niche developer tool.

The change shows a shift in how the product is marketed to developers. By moving from a YouTube app example to a poker game, they are highlighting the platform's ability to handle complex, stateful, and real-time logic required for gaming.

• Added three distinct pricing tiers: Free & Starter, Professional ($25/dev/month), and Business & Enterprise ($2,500/month minimum).

• Introduced a detailed feature comparison table covering core features, advanced tools, and support levels.

• Published a granular resource pricing table for compute, storage, I/O, and networking.

• Added specific developer seat limits for each plan (e.g., 1-6 for Free, 1-20 for Professional).

• Removed the prominent "AI Agent" setup instructions and setup prompts from the main page layout.

• Replaced the "All gas no breakages" headline with a focus on scaling from hobby to enterprise.

• Added a comprehensive "About Us" section detailing the company mission.

• Added detailed professional biographies for over 20 team members, including leadership and engineering staff.

• Highlighted specific technical pedigree from companies like Dropbox, Amplitude, and Google.

• Removed a large technical "Setup Prompt" block for AI agents from the main view.

• Removed the "Trusted by" logo section featuring OpenAI and Zapier in favor of the new team profiles.

Convex is moving from a simple developer tool to a structured enterprise-ready platform. By adding clear tiers and detailed resource limits, they are targeting professional startups and large teams that need predictable costs and compliance features like HIPAA and SOC 2.

The company is shifting from a product-focused landing page to a high-trust "About Us" section. By highlighting a team with deep experience at Dropbox, Google, and Stripe, they are positioning themselves as a high-reliability enterprise-grade platform rather than just a startup tool.

• Added three distinct pricing tiers: Free & Starter, Professional ($25/dev/month), and Business & Enterprise ($2,500 minimum).

• Introduced a detailed feature comparison table covering core features, advanced tools, and support levels.

• Published a granular resource pricing breakdown for compute, storage, I/O, and networking.

• Removed the prominent "AI agent" setup prompt and terminal instructions from the main page.

• Added specific limits for deployments, concurrent sessions, and queries per plan level.

• Added a comprehensive "About us" section detailing the company mission.

• Added detailed professional biographies for over 20 team members, including founders Jamie Turner and James Cowling.

• Highlighted specific technical pedigree, such as experience building exabyte-scale storage at Dropbox and founding Google Photos.

• Removed a large technical "Setup Prompt" block from the main view that previously gave specific CLI instructions for AI agents.

• Removed the "Trusted by" logo section featuring OpenAI and Zapier from this specific page view.

• The featured "Build anything" demo prompt was changed from "Build a multiplayer poker game" to "Build a multiplayer YouTube app."

• Minor spacing adjustments were made to the hero text and compliance section.

• The GitHub star count was updated from 21,460 to 21,462.

The platform is moving from a simple developer tool to a structured SaaS model with clear paths for startups and enterprises. This makes it easier for businesses to predict costs as they grow.

Convex is shifting from a product-only landing page to a brand-heavy "About Us" page. By highlighting a team with deep experience from Dropbox, Google, and Stripe, they are positioning themselves as a high-trust, enterprise-grade platform built by industry veterans.

The change suggests a shift in marketing focus toward video-based or media-heavy applications, which may appeal to a broader developer audience than gaming examples.