What Competify changed

• Added three new standard monthly plans: Starter (€100), Growth (€200), and Professional (€300).
• Introduced a new "Lead List" solution for custom prospect data.
• Added new service categories including SEO Intelligence and AI Review Intelligence.
• Removed several blog links and case study mentions from the main page.
• Added a direct contact phone number and email for the Managing Partner.
• Included a detailed FAQ section covering custom scrapers and data integration.

The company has moved from a "contact us" model to a transparent, tiered pricing structure. This makes it easier for smaller businesses to start using their data services and signals a shift toward a standardized product rather than just custom consulting.

• Added three new standard pricing tiers: Starter (€100/mo), Growth (€200/mo), and Professional (€300/mo).
• Introduced a new "Lead List" solution for custom prospect data.
• Added new service categories including SEO Intelligence and AI Review Intelligence.
• Removed specific client logos (Bol.com, Volkswagen, etc.) and detailed blog previews from the main page.
• Added a direct contact phone number and email for the Managing Partner.
• Included a comprehensive FAQ section covering data integration and matching capabilities.

The company has shifted from a "contact us" sales model to a transparent, tiered subscription model. This makes it easier for smaller businesses to start using their data services and signals a move toward a standardized product rather than custom-only projects.

• Added a new featured article: "Matching without a barcode: How to compare prices when there's no EAN."
• Removed the featured article about competitive monitoring in the telecom industry.
• Reordered the "Insights" section to prioritize content about EAN matching and scraper reliability.
• Updated descriptions to emphasize building price benchmarking for categories without standard codes.

Competify is shifting its focus toward solving a major pain point in price monitoring: comparing products that don't have standard barcodes (EANs). This targets retailers in niche or custom categories where automated matching is traditionally difficult.