What Canva changed

• The description for the Background Remover tool was changed from "Remove image and video backgrounds in one click" to "Remove image backgrounds in one click."
• All internal website links were updated from a non-www format (canva.com) to a www format (www.canva.com).

The product team has narrowed the description of the Background Remover tool. It previously claimed to work for both images and videos, but now only mentions images in the feature description. This may signal a change in tool capability or a shift in how they market their video editing suite.

• Replaced the main homepage hero video with a specific demonstration of the Magic Layers feature.
• Updated dozens of internal navigation and feature links to remove the "www" prefix (e.g., changing www.canva.com to canva.com).
• Updated the destination for the "Explore Magic Layers" call-to-action.

Canva updated its main hero video to showcase "Magic Layers," signaling a push to promote specific AI-driven editing features. They also moved many internal links from a "www" subdomain to the root domain, which is a significant technical SEO and branding shift.

• Updated the main content skip link from canva.com to www.canva.com
• Updated template list skip links to include the www prefix
• Updated footer skip links to include the www prefix
• Changed the Video 3 link destination to use the www subdomain

• This change ensures consistent URL routing across the website, which helps with technical SEO and link reliability.