What Buildertrend changed

• Added a new recommended resource titled "Built to scale: Finding the right construction technology for growing contractors."
• Removed a case study resource about building on Tennessee terrain.
• Fixed a broken link to the Google Play Store in the footer.

The site is shifting its featured content to focus on how contractors can choose the right technology to scale their business. This suggests a marketing focus on growing companies rather than just project-specific challenges.

• Added a new recommended resource: "Managing complexity: How top contractors scale their business."
• Removed the resource: "What to look for when you’ve outgrown your construction software."
• Added a link to the Google Play Store app in the footer.

Buildertrend is shifting its content strategy to focus on high-growth contractors who need to manage complexity. This suggests they are targeting larger, more established businesses rather than just those looking to switch software.

• Replaced a Scottsdale networking event promotion with a link to a press release about AI and financial platform expansion.
• Removed a specific event listing for "Builderbond" on December 3rd.
• Updated a resource link from "How to choose contractor software" to "Best construction software of 2026."
• Added direct contact information (phone and email) and an App Store link to the footer.
• Removed specific star ratings for Capterra (4.5) and G2 (4.3) from the main hero section.

Buildertrend is shifting its marketing focus from local networking events to new AI-powered financial features. They are also positioning themselves for the upcoming year with "Best of 2026" content to capture early search traffic.