What Buffer changed

• The number of creators, brands, and agencies using the platform increased from 287,122 to 288,527.
• The total customer count rose from 83,249 to 83,365.
• The Monthly Active Users (MAU) metric in the transparency dashboard was updated to 288,527.

Buffer uses real-time transparency to build trust. These updates show they are actively gaining new customers and monthly users, which reinforces their market position as a growing tool for creators and brands.

• Monthly active users increased from 284,731 to 287,122.
• Total customer count grew from 83,118 to 83,249.
• Annual recurring revenue (ARR) rose from $27.1M to $27.2M.
• The homepage headline for social proof was updated to reflect the higher user count.

Buffer publicly shares their growth data. These updates show they are gaining new users and increasing their yearly revenue. It helps them build trust with customers by being open about their business health.

• The number of creators, brands, and agencies using the tool increased from 283,582 to 284,731.

• The total customer count was updated from 83,070 to 83,118.

• The Monthly Active Users (MAU) metric in the transparency dashboard section increased from 283,582 to 284,731.

• The number of creators, brands, and agencies using the tool increased from 283,582 to 284,731.

• The total customer count was updated from 83,070 to 83,118.

• The Monthly Active Users (MAU) figure in the transparency dashboard was updated to 284,731.

Buffer uses real-time transparency to build trust. They updated their public metrics to show growth in both total customers and monthly active users, which serves as social proof for new visitors.