What Beyond changed

• The "Analyze My Listing" button now links to a new URL: /free-listing-analysis instead of the previous /listing-analysis.
• Trailing slashes were added to several international subdirectories in the navigation menu (e.g., /gb/, /au/, /fr/).
• A close icon (×) was added to the "Beyond Horizons" announcement banner at the top of the page.

Beyond is refining the entry point for their lead generation tool. By changing the URL for their free listing analysis, they may be tracking new marketing campaigns or improving the user flow for prospective customers.

• Updated the "Events" section to feature the Vacation Rental World Summit in Málaga.
• Added the IMN Short Term Rental Summer Forum (Carlsbad) and Winter Forum (Miami) for 2027.
• Removed older event listings for Scale France, ALEP National Congress in Lisbon, and the Host Planet Roadshow in Chester.
• Cleaned up URL structures for international subdirectories by removing trailing slashes (e.g., /br/ to /br).

Beyond is shifting its marketing focus toward major 2027 industry conferences in Miami, Carlsbad, and Málaga. This indicates where they are looking to acquire new high-value property management partners and revenue managers.

• Replaced "Owner Reports" with a new product called "Owner Hub" in the main navigation.
• Updated the product description for the owner-facing tool to focus on "market-backed projections" and "reporting you can defend."
• Updated the blog featured section to include a new post: "How to Optimize Your Airbnb Listing for More Bookings."
• Removed the blog post "How to Retain Vacation Rental Owners" from the featured resource list.
• Updated all international subfolder URLs (UK, Aus, France, etc.) to include trailing slashes.

Beyond is shifting its focus from simple reporting to a dedicated "Hub" designed to help property managers win and keep property owners. This suggests they are prioritizing tools that help their customers grow their own supply.