What Aranet changed

• Added a new product bundle called "Invisible Risks Home Kit" to the navigation menu.
• Linked the new bundle to a specific triple-product landing page (aranet4-radon-plus-radiation-triple-bundle).

Aranet is expanding its "all-in-one" bundle strategy to increase average order value. By grouping CO2, radon, and radiation sensors into a single "Invisible Risks" package, they are positioning themselves as a comprehensive safety solution rather than just a thermometer or CO2 monitor company.

• Updated the cookie banner to explicitly mention Meta Pixel and Google Tag Manager scripts.
• Added granular cookie categories including Performance, Targeting, Functionality, and Unclassified.
• Reorganized the footer layout to accommodate the new detailed cookie preference settings.
• Replaced simple "Accept/Decline" buttons with a more detailed selection interface.

Aranet is becoming more explicit about using Meta Pixel and Google Tag Manager. This suggests they are refining their digital marketing and retargeting efforts to better track customer behavior and conversion data.

• The homepage theme shifted from "Indoor Season" to "Warehouse Sale."
• Aranet4 HOME price dropped from $189.00 to $151.20 (20% off).
• Aranet Radon Plus price dropped from $209.00 to $167.20 (20% off).
• The "Basement Risk" bundle discount increased from 5% to 25% ($298.50).
• The "Sleep + Work Performance Duo" discount increased from 5% to 25% ($283.50).
• New marketing copy emphasizes "while stock lasts" to create urgency.

Aranet has significantly increased their discounts on individual sensors and bundles. This aggressive pricing move suggests a push to clear inventory or capture market share during the indoor season.