What Amish Sheds Direct changed

• The Google review count was updated from 1,427 to 1,428 in three different locations on the homepage.

The competitor is actively gaining and showcasing new customer feedback. This keeps their social proof fresh and reinforces their status as a highly-rated provider in the local market.

• The Google review count was updated in three different locations on the homepage.
• The number of reviews increased from 1,421 to 1,426.

The company is actively updating its social proof. Increasing the review count from 1,421 to 1,426 shows they are consistently collecting new customer feedback to build trust with buyers.

• Added a link showing "Based on 1,421 reviews" in three different spots near the top of the homepage.
• Shortened the answer to the "hidden fees" question in the FAQ section by removing details about free delivery and sales tax.

The competitor is using social proof to build trust. By showing a high number of reviews (1,421) right at the top of the page, they make it harder for new customers to choose a different builder.