February 2, 2026 ongoing Get alerts for s-mer.com

Summary: (S)MER launches Valentine's Day gift collection

Why It Matters: The brand is shifting its focus to seasonal gifting and has slightly increased prices across its main product lines.

What Changed:

  • Added a new "Valentine's Day" featured section to the homepage.
  • Increased the price of Eau de Parfum from $187.00 to $188.00.
  • Increased the price of Denim Atomizers and Hand Wash from $60.00 to $61.00.
  • Replaced the "Canadian Tuxedo" featured product section with the Valentine's gift guide.
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