Summary: HeyGen launches new tiered pricing plans

Why It Matters: The company is moving from a general product pitch to a structured pricing model. This helps them convert free users into paying creators and teams with specific feature limits.

What Changed:

• The page title changed from "Free AI Video Generator" to "Pricing Plans for Creators and Marketers."
• Added three distinct pricing tiers: Free ($0), Creator ($29/mo), and Team ($39/seat/mo).
• Introduced a 22% discount for users who choose yearly billing.
• Added a detailed feature comparison table covering video duration, resolution, and avatar limits.
• Included a new FAQ section specifically about billing, cancellations, and payment methods.
• Added a customer testimonial section with reviews from Capterra and Product Hunt.
• Changed the primary call-to-action from "Get started for free" to "Book a meeting" at the bottom of the page.