Summary: BuiltWith launches new tiered pricing plans

Why It Matters: The competitor is moving from a general product pitch to a clear, three-tiered pricing structure. This makes it easier for different types of customers to understand exactly what they get for their money.

What Changed:

• Replaced the general homepage content with a detailed "Plans & Pricing" page.
• Introduced three specific paid tiers: Basic ($295), Pro ($495), and Team ($995).
• Added a detailed list of features included in all plans, such as CRM integrations and data history.
• Included a new FAQ section to address common billing and data questions.
• Added a "Free" lookup option for individual site searches to drive lead generation.