Summary:
PostHog launches Web Analytics product
Why It Matters:
PostHog added a new product for tracking website visitors. This expands their offerings beyond just product analytics.
What Changed:
- PostHog added a new product called "Web Analytics."
- The content now focuses heavily on this new Web Analytics product, including its features, comparisons to competitors like GA4 and Plausible, customer testimonials, and pricing details.
- The homepage structure changed from a general overview of "dev tools for product engineers" to a detailed page for "Web Analytics."
- Pricing information for Web Analytics was added, noting it's bundled with Product Analytics.
- New sections were added for "Customers who love Web Analytics," "Features," "PostHog vs...", "How PostHog uses Web Analytics," "Feature comparison," "Deployment," "Pricing," "Security," "Answers," "Pairs with...", and "Docs."
- The "Install with AI" section was updated to specifically mention Web Analytics.
- The previous content about "Explore apps by company stage," "Who's using PostHog?", "Customer data infrastructure," and "AI" was removed or significantly de-emphasized from the main view.