Summary:
Changed contact lens offer
Why It Matters:
The website changed a main offer for contact lenses.
What Changed:
- Removed "Move freely with Transitions® Light Intelligent lenses™" offer.
- Added "Save up to 75% with your vision insurance" offer.
- Changed "Time for your next eye exam? Schedule now" to "Time for your next eye exam? Schedule today".
- Changed "Save on your back to school look this year" to "Save on back-to-school eyewear they’ll love".
- Removed "Find summer-ready prescription sunglasses!" offer.
- Changed "30% OFF DESIGNER FRAMES + 50% OFF LENSES" to "50% OFF LENSES with frame purchase".
- Changed "Ray-Ban Icons Only at LensCrafters" to "DISCOVER THE STUNT GLIDER BY OAKLEY".
- Changed "IT’S NATIONAL EYE EXAM MONTH" to "EXPIRED PRESCRIPTION? Schedule your annual eye exam today".
- Changed contact lens offer from "UP TO $200 OFF an annual supply of contact lenses or up to $75 off a 6-month supply" to "SAVE $175 on an annual supply of ACUVUE® OASYS MAX 1-Day contact lenses" and "SAVE $60 on a 6-month supply of ACUVUE® OASYS MAX 1-Day".
- Removed "LABOR DAY SALE EVENT" banner.
- Added "DEDICATED TO YOUR EYES DEDICATED TO EVERYDAY EXCELLENCE" banner.