Summary: Search Engine People adds AI SEO services

Why It Matters: This shows the competitor is focusing on new AI tools for search.

What Changed:

• New navigation links for "AI SEO" were added.
• New sub-services under "AI SEO" were added, like "AI SEO Services," "Answer Engine Optimization," "Generative Engine Optimization," "Google’s AI Overviews Optimization," "SEO For ChatGPT," "SEO For Gemini," and "SEO For Perplexity."
• New "About" links related to AI were added, such as "AEO," "AI Answer Engines," "AI-Ready Content," "AI Search Engine Optimization," and "LLM SEO."
• A new blog post about optimizing landing pages for PPC conversions was added.
• Some existing content was reordered or removed, like the video embed and some testimonial text.