October 23, 2025 ongoing Get alerts for posthog.com

Summary: PostHog launches Web Analytics

Why It Matters: This shows PostHog is adding a new product for tracking website visitors.

What Changed:

  • The main title changed from "We make dev tools for product engineers" to "Web Analytics – Track and measure traffic with PostHog".
  • A new section for "Web Analytics" was added, including details about its features, customer testimonials, and comparisons to other tools like GA4 and Matomo.
  • The content now highlights "Web Analytics" as a privacy-focused tool that can track visitors without cookies.
  • Pricing information for "Web Analytics" was added, stating it's bundled with product analytics and free for the first 1 million events.
  • The "Why PostHog?" and "Bedtime reading" sections were removed.
  • The "Shameless CTA" section was replaced with a new "Get started today!!" section.
  • A new "Presenter notes" section was added at the very end.
Track companies like posthog.com
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →