Summary: Hobbies Direct launches major RC and Model Sale

Why It Matters: The store has shifted its focus from general branding to a heavy promotional push. They are now highlighting deep discounts and "bundle deals" to attract budget-conscious hobbyists.

What Changed:

  • The homepage headline changed from "Australia's Leading Hobby Shop" to "Shop Sale Items and Find Hobby & RC Bargains Today."
  • Added a "Blog" link to the top navigation bar.
  • Replaced the standard "Best Sellers" featured products with a dedicated "Sale" section.
  • Introduced 147 discounted products across categories like RC Cars, Model Building, and Drones.
  • Added "Bundle Deals" (e.g., Performance Packs and Team Packs) that offer savings of up to $190.
  • Added a comprehensive sidebar for filtering sale items by brand, price, and stock status.
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