January 12, 2026 ongoing Get alerts for yelp.com

Summary: Yelp adds Agentic AI to business data offerings

Why It Matters: The platform is expanding its data services to include AI-driven tools. This suggests they are moving beyond simple business listings to provide more advanced technical solutions for other companies.

What Changed:

  • Added "Agentic AI" as a new product under the Yelp Data for B2B section.
  • Updated the homepage layout to include a "Turn chaos into calm" featured business section.
  • Expanded the footer with detailed links for RepairPal auto services and project cost guides.
  • Added a new "Start a Project" button to the main navigation.
  • Updated the cookie consent and privacy management interface.
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