Summary: Respond.io updates pricing to a contact-based model

Why It Matters: The competitor is shifting how they charge customers. They now use "Monthly Active Contacts" as a primary pricing metric. This means customers only pay for the people they actually talk to each month, which may appeal to businesses with fluctuating lead volumes.

What Changed:

• Changed the page title from a general product description to "Plans Built to Scale Your Business."
• Introduced a new pricing structure based on Monthly Active Contacts (MAC).
• Added four distinct tiers: Starter ($79), Growth ($159), Advanced ($279), and Enterprise (Custom).
• Included a new FAQ section explaining WhatsApp fees, MAC definitions, and AI usage limits.
• Added a 7-day free trial offer for the Growth plan.
• Removed several comparison links and footer navigation items from the bottom of the page.