Summary: Search Engine People adds AI search optimization

Why It Matters: The agency is shifting its focus toward emerging search technologies like ChatGPT, Gemini, and Perplexity. This suggests they are positioning themselves to capture market share from businesses worried about how AI will impact traditional search traffic.

What Changed:

• Added a dedicated "AI SEO" service category to the main navigation.
• Introduced specific optimization services for Answer Engines (AEO) and Generative Engines (GEO).
• Launched specialized ranking services for AI platforms including ChatGPT, Gemini, and Perplexity.
• Updated the blog with content focused on Google’s Universal Commerce Protocol and AI shopping features.
• Streamlined the homepage by removing long-form introductory text about their company history.