Your AI Competitive Intelligence Agent
July 24, 2025 90-day analysis Get alerts for acuity.co

Summary: Acuity offers $5 bookkeeping for 2 months

Why It Matters: Acuity is using a low-cost offer to get new customers.

What Changed:

  • Added a new promotional offer: "$5 Bookkeeping for 2 Months!"

  • Removed the "Coming from Bench? We're here to help." headline

  • Updated the "Looking for a Bench alternative?" section to include "Pilot or Bench" and changed the call to action to "Make the Switch"

  • Changed the copyright year from 2024 to 2025

  • Updated the copyright holder from "AcuityCFO, LLC" to "Sorren" and added detailed legal disclaimers about Sorren's structure

  • Removed client testimonials from Brian Dally and Andrew McConnell

  • Removed the "Get Started" button after the "How Acuity Works" section

  • Removed the "Acuity is a Certified B Corporation™" section

  • Removed the "Merge with Acuity" option from the "ABOUT ACUITY" menu

  • Offer a similar low-cost introductory deal

  • Update your competitor comparison messaging

Track companies like acuity.co
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →