Summary: SideShift shifts pricing from video volume to hiring limits.

Why It Matters: SideShift is moving away from charging based on the number of videos produced. They are now limiting how many creators a brand can hire and how many jobs they can post. This suggests a shift toward a recruitment-style model rather than a content-delivery model.

What Changed:

• The Starter plan ($199/mo) now limits users to 5 creators and 1 job listing instead of 50-150 videos.
• The Growth plan ($299/mo) now limits users to 15 creators and 2 job listings instead of 150-600 videos.
• The Scale plan ($999/mo) now offers unlimited creators and 3 job listings instead of 600-1500 videos.
• Added "Job Boosts" and "Invites" as new metrics for the Growth and Scale tiers.