Summary: Starter Story launches $3,995 lifetime plan

Why It Matters: The competitor is moving from a subscription-only model to offering a high-ticket "Unlimited" lifetime option. This suggests they are looking to increase immediate cash flow and lock in long-term power users.

What Changed:

• Added a new "Unlimited" tier for a one-time payment of $3,995.
• Introduced a tiered pricing structure with "Starter" and "Academy" levels.
• Added options to toggle between quarterly and yearly billing.
• Listed specific course content like "Lean SEO" and "Lean Email" as part of the Academy plan.
• Added a "Coming January" teaser for Growth & Distribution Bootcamps.
• Included new testimonials from well-known founders like Sam Parr and Austin Rief.