Summary:
ITONICS removes several product use cases
Why It Matters:
The competitor removed many specific examples of how their product helps users. This could mean they are focusing on fewer things.
What Changed:
- The "What will you do with the #1 Innovation OS?" section changed the order of some items.
- The "What will you do with the #1 Innovation OS?" section removed "Run idea campaigns" and "Roadmap new products" from their original positions and moved them to the end of the list.
- The "Discover the #1 Innovation OS" section removed the 1/8 pagination.
- The "Discover the #1 Innovation OS" section removed the following use cases:
- "Centralize innovation activities"
- "Build technology radars"
- "Build trend radars"
- "Run ideation campaigns"
- "Partner with startups"
- "Manage innovation portfolios"
- "Plan transformation activites"
- The "Why the best innovators work with ITONICS" section was changed to "From adidas to ZF - Why the best teams work on ITONICS".
- The customer testimonials in the "Why the best innovators work with ITONICS" section were changed.
- The "Know what's hot in innovation before others do" section was removed.
- A new section called "Experience ITONICS live" was added.