Summary: Avalara launches dedicated midsize product page

Why It Matters: The company is moving away from a general solutions page for mid-sized businesses. They now have a specific product page, which suggests they are focusing more on the unique needs of accounting teams in that market segment.

What Changed:

  • Updated the "Midsize" link in the navigation menu to point to a new dedicated product page (/products/midsize.html) instead of a general solutions page.
  • Changed the "See all Solutions" button text to "See all products & solutions."
  • Added a technical link for cookie consent at the end of the page.
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