Summary: Pod Pillow Cover launched

Why It Matters: The competitor added a new product to sell.

What Changed:

  • Added a new product: Pod Pillow Cover.
  • Added a new section about "Three elements. Infinite personalizations." for Pod 5.
  • Added a new claim: "Members experience up to 25% more deep sleep after sleeping on the Pod*".
  • Added a new section titled "The best sleep you've ever had".
  • Added a new section titled "Thousands of trusted reviews from extraordinary people like you".
  • Removed some duplicate customer testimonials.
  • Added a "Scientific Advisory Board" section with three named experts.
  • Removed "600 M Hours of sleep analyzed", "14 Patented technologies", and "50+ Clinical studies conducted".
  • Added "2019, 2022 & 2023 Most Innovative Companies" and "2018 & 2019 Best Inventions" awards.
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