Summary: Zandu launches Christmas Sale with 50% discounts

Why It Matters: The brand is using a major holiday event to move inventory and acquire new app users through aggressive price cuts and exclusive mobile-only coupons.

What Changed:

• Added "Christmas Sale" labels to dozens of products across all categories.
• Introduced a site-wide discount of up to 50% off plus an extra 10% off.
• Promoted a specific "GET10" discount code exclusive to the Zandu mobile app.
• Updated the homepage banner to feature holiday-themed promotional links.