Summary:
GoMacro launches 25% off sitewide sale
Why It Matters:
The brand has shifted from a first-order discount to a larger, sitewide "New Year" promotion. This lowers the entry price for all customers and may increase their sales volume during the January wellness peak.
What Changed:
- Updated the top banner from "20% off first order" to "25% OFF SITEWIDE."
- Changed the main headline to "A Clean Start to the Year."
- Reduced prices on 12-count trays from $38.49 to $28.87.
- Reduced prices on 24-count mini cartons from $33.99 to $25.50.
- Removed "Sold Out" labels from Oatmeal Chocolate Chip and Dark Chocolate + Almonds flavors.
- Updated the "You may also like" section in the cart with different product suggestions.